When families are scoping out a new school, they need three things: authenticity, personalisation and alignment to their values. Your admissions team has the huge responsibility of catering to all this and demonstrating that your school is a great fit. In fact, this responsibility is so big, it’s almost impossible for your admissions team to complete the job alone. Enter your school’s secret weapon: student ambassadors. Student ambassadors are handpicked by your school’s leadership team to represent the school in a number of public settings, which can include your admissions process. From leading school tours for prospective families to appearing live in a school webinar Q&A, student ambassadors can offer parents a behind-the-scenes introduction to life at your school. Jump into this Digistorm Insights article to find out how to start a student ambassador program at your school and utilise it to achieve key admissions goals.
